Why should I invest in a web
site for my business?
It's affordable. A small black and white one column inch ad in a major metropolitan
newspaper will cost anywhere from $160 to $280. That ad will appear only once and is gone
when the paper is discarded. For about the same cost, your colorful web site is available
24 hours a day, seven days a week, 365 days a year and is there as long as you wish it to
be. This is not to imply that a web site should replace print ads, but merely to
demonstrate the affordability.
It's much more informative than other
types of advertising. Much more detail about a business
can be included in a web site than just about any other form of advertising. You can
supply the potential customer with facts about the owner and employees, about your
products and services, you operating hours, how long you've been in business--you get the
idea. Whatever information might be helpful to potential customers can be included.
Keeping pace with the competition. As we rush deeper and deeper into the
"cyber age", businesses without an Internet presence are at a distinct
disadvantage to those with a web site. Don't let your business be left behind!
It's available to people all over the
world, not just in your local
area. Newspaper and yellow pages adds are available only to
those in your business vicinity. A web site can be viewed from anywhere in the country, or
in the world.
